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SELLERS Why List With Us? The Right Pricing When it comes to selling your home nothing is more important than listing it at the right price. At Metropolitan Boston Real Estate, we use a variety of competitive market analysis tools, and the best independent appraisers in the market. Contact us for a free market analysis with no obligation. It's a great way to get to know us and figure out if we're right for the job. Integrated Marketing Some real estate companies believe taking a listing means putting it in MLS or LINK and waiting for the phone to ring. Marketing works best when it's pro-active, consistent, and above all, integrated. We give your property and our brand name exposure in a range of online and traditional media vehicles. Buyers and cooperating brokers see continuous references to your listing and our name. Internet Marketing Buyers not using the Internet as a home searching tool are virtually extinct. Our response to that reality was to launch a company which is as much an Internet business as it is a real estate business. As such, with respect to our web site, we also felt it was important to depart from the typical real estate web site - to try to redefine what a real estate web site can be. To that end, we took our cues from web sites outside the real estate business, like boutique hotels and art museums and created a visually provocative site with a simple, easy to use navigation. Whatever it looks like, a web site has to attract visitors and we're not depending on people to find us. We go where the buyers are. 80% of homebuyers start their home search online using an Internet search engine. Sponsored link placements in major search engines will make sure we get our share of visits from those buyers, and make our web site a powerful online marketing tool. Every week more active buyers register for our MLS search tool to find their new home. When you list with us, your home will be introduced to those buyers by our agents, and will also be on display in our featured properties page so they will be seen by new homebuyers who visit our site each day. In addition to featured placement in our web site, your listing will also be seen each day by visitors to other major real estate web sites we use to market your listing, including Boston.com, Craig's List, Realtor.com, and MLS. That consistent online presence combined with exposure to visitors to our own site means Internet users looking for a home in the Boston area are sure to find us and your listing. Traditional Advertising To market specific property listings and create greater awareness we also advertise in local area print media, most notably, The Boston Globe, which is the standard venue for Open House and property listing ads. If appropriate for a particular listing, we will also advertise in Boston Homes, The Wall Street Journal, The Improper Bostonian, Stuff at Nite, The Boston Phoenix, as well as local newspapers in the metro Boston area. Exposure to Local Buyers & Brokers When you list with us, there are a variety of local grass roots marketing tactics that come standard. These include property information sheets, a Metropolitan Boston Real Estate sign in front of your property (if allowed in your area, at your request), listing in the major multiple listing services (MLS, LINK, or both), public and broker open houses, caravans, flyers, mass faxing and e-mail to buyers and cooperating agents. Out of Town Buyers On average 40% of all buyers are from out of town and relocating. Relocating buyers are preferred buyers because they tend to depend more on real estate agency services and usually have tighter time horizons. Our agents have a lot of relocation experience, know how to properly acclimate out of town buyers to the Boston area, creating a natural link between out of town buyers and your home. Attractive Financing Our strong relationships with the best area and nationwide lenders means only the best qualified, pre-approved buyers will see your home. We are able to assist prospective buyers in obtaining quick, easy loan pre-approval from a variety of sources enabling them to approach the idea of purchasing your home with confidence. Staging Your Home The way your home looks every day is often different than the way it should look when it's being sold. Our sales agents will help you prep your house for sale because they know a well-staged home means a faster sale at a higher sale price. Start to Finish Coordination Selling your home should be a positive experience. Our agents coordinate every aspect from start to finish so you can concentrate on the rest of your life. We make sure everyone involved from lawyers to mortgage lenders to appraisers to cooperating brokers does their job and the deal closes without any unnecessary anxiety. Our Guarantee We promise to give you the best a real estate agency can offer. If you're not pleased with our work, tell us, and we will try to resolve the problem. If we are unable to resolve it to your complete satisfaction, fire us at any time. |
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  Never confuse motion with action.  Benjamin Franklin Statesman, Author and Inventor |
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